Creatives of color logo

Creatives of Color Oregon (COCO), an initiative by OMPA, launched a logo design contest to establish a unique visual identity that reflects its mission to support and elevate creatives of color in Oregon’s film and production industry. The challenge was to create a logo that embodies community, collaboration, inclusivity, and professional growth, while resonating with a diverse and dynamic creative audience.

A multi-segmented logo mark inspired by a camera aperture—symbolizing both the film industry and the act of opening up to new perspectives. Each segment is rendered in earthy, vibrant tones to reflect the diversity of people and ideas COCO represents. The hand-drawn aesthetic emphasizes authenticity and grassroots connection, aligning with the initiative’s focus.